AI for Business Strategy and Decision Making.
Use AI for market research, competitor analysis, campaign planning and faster business decisions.
Course Overview
AI is not only for coders. Today, business teams use AI for market research, competitor analysis, customer understanding, sales planning, HR support, financial summaries, and faster decision making. This course by Eduden is built for MBA, BBA, Commerce, Economics, and management students who want to understand how AI is used in real business work. The course focuses on practical use, clear thinking, and business outcomes.
This course teaches students how to use AI tools in business workflows. Students will learn prompt writing, business research, customer analysis, campaign planning, report creation, and decision support. The course is designed to help students become more useful in modern workplaces where AI tools are slowly becoming part of daily operations. Students will learn how to use AI responsibly and how to turn AI output into practical business documents.
Assignments: Students will complete assignments on business prompts, competitor analysis, customer personas, AI supported reports, and department based use cases.
Quizzes: Short quizzes will test AI concepts, prompt quality, business use cases, ethical usage, and decision making logic.
Live Sessions: Live sessions will include tool demonstrations, case discussions, business prompt practice, and project feedback.
How It Helps in CV Building: Students can show AI assisted business research, competitor analysis, prompt libraries, and strategy reports in their CV or portfolio. This gives them an advantage in interviews for business and management roles.
5 projects you'll build.
Curriculum.
7 modules · 40+ lectures · 5 projects · Mentor-verified assignments & quizzes
Career path after this course.
This course helps students prepare for business roles where AI awareness and practical tool usage are becoming valuable. Complete the assignments and final project to earn a verifiable eduden certificate — checkable on our Verify page.
Students will receive an Eduden certificate after completing assignments and the final project.
Students will learn how to apply AI to real business problems instead of only learning definitions.
Students will build a portfolio with business reports, AI prompts, research documents, and presentations.
Students will be able to explain how AI can improve business workflows, reporting, customer analysis, and decision making.